Decoding Global Data Privacy for Marketers

Yahoo, Marriott and Experian

The EU's General Data Protection Regulation (GDPR) and the impending California Consumer Privacy Act (CCPA), or potential US Federal Data Privacy Legislation

With data privacy in the headlines nearly every week, consumers are more and more aware of how their data are being used by all manner of companies.  In particular, consumers are increasingly critical of how data is used to market and advertise to them.  

In spite of all the noise, there are clear, salient tactics that marketers can use in this climate.  A panel of legal and data-driven marketers will decode the signals from the noise and provide key practical measures marketers can take to maintain velocity in a challenging climate.

Please join us at the offices of Drift, 6:30PM March 11, 2019 for a lively, informative conversation over drinks.

Speakers:

Jonathan Lacoste, President and Co-Founder, Jebbit
Zareena Javed, Corporate Counsel, Drift, Inc.
Heather Sussman, Co-Chair, Cyber, Privacy and Data Innovation Group at Orrick, Harrington & Sutcliffe, LLP
Andy Dale, General Counsel & VP Global Data Privacy, SessionM, Inc.

Moderated by: Gar Smyth, VP Enterprise Marketing, Drift, Inc.