California's New Privacy Regulations: What Marketers Need to Know Now

attention.
Our expert panel will help you:

See the big picture.

Figure out whether your business or clients are impacted.

Get insights into how to help your business or clients comply.

Understand how executives, IT and sales/marketing can work together.

Although, it sounds like a nuisance, and it can be a challenge, CCPA can be a boon for organizations that do it right – particularly in this time of consumer mistrust.
Please join the AMA SF to get the insights you need to apply these critical regulations to your or your clients’ business.
PANEL
Elena Elkina. Co-founder & Partner @ Aleada Consulting

Elena Elkina is a Co-founder and Partner at Aleada Consulting, where she advises clients on privacy, data protection, and information security issues.
Elena is known for her entrepreneurial approach to driving business performance while protecting information and serving as a trusted adviser for her clients. During her 20-year legal career, she has worked with financial and healthcare institutions, Internet of Things, logistics management, and software companies, major law firms, and the government sector on both international and domestic levels.
Over the past decade, Elena has focused on creating enterprise-level global (i.e., European Union, Asia Pacific, Canada) privacy and data protection programs, including developing and implementing regulatory frameworks, risk/gap assessments, maturity models, long-term roadmaps, and data protection policies; designing and employing de-identification and Privacy by Design data handling processes; reviewing products to assess digital marketing compliance; and building privacy and security training and awareness programs. She has worked closely with development and business teams to build cloud, web, and mobile consumer and business products across the globe. Elena also served as a subject matter expert for global companies that were subject to privacy related regulatory enforcement actions, including consent decrees and cease and desist orders.
Elena is a Co-founder and a Board Member for Women in Security and Privacy (WISP), a non-profit organization that aims to advance women in the privacy and security fields. She also serves on the advisory board of StaySafeOnline, Privacy Day where she educates and empowers our global digital society to use the internet safely and securely.
Elena received her law degree from the University of Russian Academy of Education in Moscow, Russia. She received her LL.M. degree from Berkeley Law School, where she studied privacy, technology transactions, and international law. Elena is a Certified Information Privacy Professional (CIPP/US, CIPP/E, CIPP/IT, CIPM). In 2018, she received a Global Mentor Financial Times award “HERoes Champions of Women in Business 2018”.

Raj Raghavan. CEO @ Credio

Raj Raghavan is the CEO of Credio, Inc..  Credio, Inc.. is focused on privacy with a focus on data protection.  Credio, Inc. is also proud to champion women in privacy movement.
Raj has spent the last 20 years helping large corporations protect their digital assets while enabling business transformation.  Raj believes in a balance of cybersecurity and privacy with business impact to ensure the investments are made in the relevant initiatives.
Raj has also worked on social projects in Asia and Africa on micropayments funded by The Gates foundation.
Travis Killion. Director of Product Management @ Albertsons

Travis is a charismatic, passionate and entrepreneurial leader with a record of success building software products and services. Adept in business innovation, product definition, software development, strategic planning, team building, and executive communications.
He excels at rallying multi-functional teams to deliver great results. Veteran of over 20 years creating commercially successful Internet consumer sites. He has a passion for improving the customer experience based on aligning consumer and business needs. 
Carrie Rasmussen. Chief Information Officer (CIO) @ Save Mart Companies 

Carrie is a technology leader experienced in technology innovation. She is responsible for helping to define The Save Mart Companies’ long term strategic direction ensuring that the IT organization is aligned and executing to achieve the company’s business goals. She is the companies ‘go to’ leader to create highly motivated teams that can respond to fast pace changing demands. 20 years of progressive executive leadership experienced in back office, supply chain, marketing and retail technology.
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